Saturday, November 15, 2008

Change.gov

Barackobama.com has evolved into change.gov, hosting an impressive amount of information about the transition process, including news releases, appointments, an employment application (while many U.S. employers are laying people off, the federal government is hiring) and two pages to allow citizens to share their "American Moment" or vision for America.

For the first time, the weekly Democratic radio address that dovetails with the weekly Saturday President's radio address, has also been captured in video format, delivered by the President-Elect, to be broadcast via the transition website and on YouTube.

The campaign that embraced the internet, using its resources to communicate, attract and engage supporters and to perform the most successful fund-raising effort on the planet, is now the incoming administration that is committed to communicate and engage as a cutting-edge, 21st century trail-blazing organization.

No comments: